Oracle’s Application
Strategy
Delivering Business Value,
Continuity, and Choice
Charles Courquin
Senior Director Application Solutions
Safe Harbor Statement
Per Sarbanes-Oxley Sec. 404, the following is
intended to outline our general product direction. It
is intended for information purposes only, and may
not be incorporated into any contract. It is not a
commitment to deliver any material, code, or
functionality, and should not be relied upon in
making purchasing decision. The development,
release, and timing of any features or functionality
described for Oracle’s products remains at the sole
discretion of Oracle.
Oracle Corporation – The Stats





Largest Enterprise Software Vendor
$11.8 Billion Revenue, FY05
275,000 Customers
56,000 Employees
Operating in 145 Countries
230,000 Database Customers
• #1 Database Market Share
• #1 Market Share on Linux
26,000 Apps Customers
• #1 in North America
• #1 in HRMS globally
• #1 in SCM globally
• #1 in CRM globally
Oracle’s
Approach
Talk, Listen, and Work
with Customers and Partners
CIO Advisory Board
Customer Surveys
Customer Care Services
Product Quality & Roadmap
User Groups
CAB’s
Cost & Maintenance
Fusion Strategy Council
Customer Events
Oracle Partner Network
Executive Sponsors
Relationship Management
Oracle Applications Strategy
Simply Put…
 PROTECT Your Existing Investment
 EXTEND the Value of Your Applications
 EVOLVE You to the Next-Generation
Protect.
Your Investment
$
PeopleSoft
Enterprise
$
JD Edwards
EnterpriseOne
$
JD Edwards
World
$
Oracle
E-Business Suite
$
Siebel
Enterprise
You Have A
Significant
Investment
In Your IT
Systems
Supported Until
at Least
Your Investment
$
PeopleSoft
Enterprise
$
JD Edwards
EnterpriseOne
$
JD Edwards
World
$
Oracle
E-Business Suite
2013
$
Siebel
Enterprise
2013
2013
Which Will
Be Preserved
Into The Future
2013
2013
Or With the New
Lifetime Support
Offering, Your IT
Investment Can be
Supported Indefinitely
Extend.
Current Version
PeopleSoft
Enterprise
Version 8.9
JD Edwards
EnterpriseOne
Version 8.11
JD Edwards
World
Version
A7.3 & A8.1
Oracle
E-Business Suite
Siebel
Enterprise
Version 11i.10
Version 7.8
Since the PSFT Acquisition Was Announced, New
Versions of E, E1, World & EBS Have Been Released
New Versions are Strong
Enterprise
8.9
“We recently went live on PeopleSoft Enterprise
Performance Management 8.9 and every level of the
organization has given it a big thumbs up.”
- Lori Austin, CFO Kansas City Board of Public Utilities
EnterpriseOne
8.12
“Our implementation of JDE EnterpriseOne 8.11 was
on time and on budget. With the improved
functionality and usability, we expect to improve
efficiencies and gain competitive advantage.”
-Phil Walton, Group Director of IT, Spirent Communications
E-Business
Suite
11i.10
“With the 11i.10 release, we can fully integrate our
training programs into the Oracle HRMS platform and
leverage a rich new set of business intelligence and
analysis capabilities."
- Jim Richardson, Dir. Bus Process Engineering, Millipore
Current Version
Next Version
PeopleSoft
Enterprise
Version 8.9
Version 9
JD Edwards
EnterpriseOne
Version 8.11
Version 8.12
JD Edwards
World
Version
A7.3 & A8.1
Version A9
Version 11i.10
Version 12
Version 7.8
Version 8
Oracle
E-Business Suite
Siebel
Enterprise
…And the Extension of All Product Lines
Will Continue into the Future
Evolve.
PeopleSoft
Enterprise
Version 8.9
Version 9
2013
JD Edwards
EnterpriseOne
Version 8.11
Version 8.12
2013
JD Edwards
World
Version
A7.3 & A8.1
Version A9
2013
Version 11i.10
Version 12
2013
Version 7.8
Version 8
2013
Oracle
E-Business Suite
Siebel
Enterprise
Although the Applications Product Lines Will be
Protected and Extended into the Future…
PeopleSoft
Enterprise
Version 8.9
Version 9
2013
JD Edwards
EnterpriseOne
Version 8.11
Version 8.12
2013
JD Edwards
World
Version
A7.3 & A8.1
Version A9
2013
Version 11i.10
Version 12
2013
Version 7.8
Version 8
2013
Oracle
E-Business Suite
Siebel
Enterprise
&
Next Generation Applications
… A New Generation of Business Applications
Will Be Created and Released In Parallel
Oracle’s Next
Generation of
Business Applications
is Called
Fusion Applications
PeopleSoft
Enterprise
Best Practices
Best Practices
Best Practices
Best Practices
JD Edwards
EnterpriseOne
JD Edwards
World
Oracle
E-Business Suite
Siebel
Enterprise
Oracle Fusion Applications
Fusion Applications Will Include the “Best of”
Functionality From E, E1, World, Siebel and EBS
“Best of” Functionality: Finance Example
Some Benefits to
Some Benefits to
Enterprise Customers
EBS Customers
•
•
•
•
•
•
•
•
Subledger Accounting
XML Publisher
Cash Basis Accounting
Broader Localization Coverage
Bill Presentment Architecture
Credit Management
Advanced Collections
Out-of-the-Box Credit Card
Processor Integrations
• Graphical Hierarchies (Trees)
• Shared Reference Data (SetID)
• Open Item Reconciliation
Processing
• Rules-Based Engine for AP Matching
• Comprehensive Budgetary Controls
• Centralized Inter-Unit Setup and
Processing
• Multi-level, Flexible Cash Positioning
• Travel Authorizations and Cash
Advances
“Best of” Functionality: HCM Example
Some Benefits to
Some Benefits to
Enterprise Customers
EBS Customers
• New Manager Self-service
Transactions
(e.g., Country Extensions, VOE)
• Compensation Workbench /
Total Comp Statement
• Objectives Management
• Global Benefits Solution
• Localizations: Nordics, Middle
East, Eastern Europe, Korea
• Enhanced Multiple Job Capabilities
• Interview Management, Employee
Referral
• Layoff and Recall Functionality
• Payroll to Accounts Payable
Integration
• Expenses to Payroll Integration
• Localizations – Brazil, Switzerland,
Malaysia
CRM Product Strategy
Q: Which product line will form the basis for Oracle Fusion
CRM Applications?
A: Siebel CRM will be the centerpiece of Oracle’s Fusion CRM
Application strategy. As part of Oracle Fusion Applications, we
will evaluate all of Oracle’s CRM product lines to define the best
functionality, data model, and design points required to meet the
requirements of the diverse industries, geographies, and
company sizes that Oracle currently supports. Siebel products
will form the baseline for most product areas and we will then
add any important functionality that exists in Oracle E-Business
Suite, PeopleSoft CRM, and JD Edwards CRM to CRM Fusion
Applications
Source: FAQ on Oracle.com/Siebel
Fusion Applications Design Principles
Oracle Fusion Applications
Greatest
Business
Insight
Deep &
Adaptive Industry
Processes
Superior
Ownership
Experience
Design Greatest Business
Principle 1: Information You Can Trust
Insight
• Common data model for single source of truth,
but open for heterogeneity
• Centralize data with additional data hubs
• Analytics embedded in transaction application;
summaries and transactions in one place
• Management reports accessible via role-based
operational dashboards
• Real-time analysis with the ability to
take related actions
• Includes industry specific KPIs
• Open to third party data
Design Deep & Adaptive Industry
Principle 2: Information You Can Use
Processes
• Tailorable business process automation:
flow definition and management
• Standards-based extensibility
• Broad API / web services support
• BPEL Certification
Continued Build Out of Industry-Specific Capabilities:
Manufacturing: High Tech, Industrial, Automotive, A&D,
Life Sciences, Consumer Products, Chemicals
Asset Intensive: Comms, T&T, Utilities, Oil & Gas, Natural Resources
Service: Financial Services, Business & Professional Services,
E&C, Retail, Wholesales / Distribution
Public Services: Public Sector, Education & Research, Healthcare
Design Superior Ownership Experience
Principle 3: Information You Can Manage
A Complete Lifecycle Management
Approach to Continually Lower TCO
• Automated, tailored installs
• Functional components for individual
upgradeability; minimal downtime upgrades
• Real-time activity monitoring
• Self-supporting, self-tuning
• Packaged integration…from server
technology, middleware, to applications
Oracle Will Provide Migration Scripts to
Automate Much of the Move From E, E1,
World, Siebel and EBS to Fusion Applications
PeopleSoft
Enterprise
8.8
8.9
9.0
JD Edwards
EnterpriseOne
XE
8.11
8.12
JD Edwards
World
A7.3
A8.1
A9
Oracle
E-Business Suite
Siebel
Enterprise
11i.10
12
7.8
8
Automated
Upgrades
Releases
Fusion
Applications
The Fusion Timeline…
• Enhanced Support
• Fusion
Middleware
Certification
• ORCL 11i.10 CUs
• PSFT 8.9
• JD Edwards
- E1 8.11
- World A7.3 CU
• Retek Integration
• Fusion
Architecture
2005
•
•
•
•
ORCL 12
Siebel 8
PSFT 9.0
JD Edwards
- E1 8.12
- World A8.1 CU
• Use of BPEL /
BAM
• JDE World A9
• Individual Fusion
Applications
• Fusion
Applications
Suite
• Operational
Dashboards
• Data Hubs /
Trx Bases
2006
2007
2008
Oracle Offers You Choice…
You can stay on your current E, E1, World,
Siebel or EBS system which will be
protected and extended into the future
-- Or -Based on your timeline, when you are
ready, you can migrate to Fusion
Applications targeted for 2008
Protect. Extend. Evolve.
The Value of Your Software Investment.
A Look at…
Middleware &
Architecture
The Other Dimensions of “Fusion”
Fusion
Middleware
A portfolio of leading technology
products ranging from J2EE and
developer tools; to integration services,
business intelligence, and collaboration;
to content and identity management
Fusion
Architecture
The application foundation based on a
service oriented architecture, open
standards, and a common data model
Fusion Middleware
A Proven Middleware Platform
 Best of Breed Middleware
-
Ranked #1 by Forrester Research
Placed in Gartner’s Magic Quadrant
145+ Awards
220+ Patents
 Based on Open Standards
- J2EE, WS-*, WS-SCA, UDDI, AJAX, Java Server
Faces, DHTML, BPEL, LDAP, SAML, ….
Fusion Middleware
Based on 25 Years of Open Standards Leadership
Fusion Middleware
A Portfolio of Leading Technology Products
Comprehensive,
Hot-Pluggable,
Unbreakable
•
•
•
•
•
•
•
•
•
J2EE Enterprise Application Server
Development Tools
Process Orchestration
Business Intelligence
Collaboration Tools
Data Hubs
Security / Identity Management
Enterprise Portal
Web Services Management
The Foundation for Oracle Fusion Architecture
Fusion Architecture
Business
Intelligence
Oracle Apps
Activity
Monitoring
Custom Apps
ISV Apps
Business Process Orchestration
Process Models
BPEL Engine
Fusion Service Bus
Multi-Protocol Routing
Message Transformation
Services and Event Mediation
Fusion Service Registry
Application Integration Services
Process Integration Services
Data and Metadata Services
Grid Computing
Clustering
Provisioning
Data Management
Identity Management
An Open, SOA-Based
Foundation
Security
Configuration
Directories
Web Cache
Lifecycle Management
Application Development Framework
Unified Portal
 Service Oriented
 Standards-Based
 Model Driven
 Event Enabled
 Information Centric
 Performant, Scalable
 Secure
 Grid Ready
Fusion Architecture
Information…
Business
Intelligence
Oracle Apps
Activity
Monitoring
Custom Apps
ISV Apps
Business Process Orchestration
Process Models
BPEL Engine
Fusion Service Bus
Multi-Protocol Routing
Message Transformation
Services and Event Mediation
Fusion Service Registry
Application Integration Services
Process Integration Services
Data and Metadata Services
Grid Computing
Clustering
Provisioning
Data Management
Identity Management
Offers insight and
analysis of business
critical information
Security
Configuration
Directories
Web Cache
Lifecycle Management
Application Development Framework
Unified Portal
Process…
Enables industry-specific
business agility through
rapid adaptation
Platform…
Offers a reliable, scalable,
and secure IT infrastructure
at the lowest cost
Great Plan…
How’s Progress?
Halfway to Fusion
Fusion Middleware Progress
• Fusion Middleware is Available Today!
• Broad Customer Adoption
- 28,500+ Customers Across All Industries
- 800+ of the Global 1000
- 38 of the Fortune 50
• Broad Partner Adoption
- 7,500 Partners
- 4,780 ISVs
• Even SAP Users Can’t Get Enough
Fusion Middleware Progress
A Few SAP Applications & Fusion Middleware References
In Fact, 72% of SAP Customers use Fusion MW
Fusion Applications Progress
We’re Well on Our Way to Delivering Fusion Applications
• Application architecture and standards defined
• Cross-product functional assessments complete
• Lifetime support offered for all existing product lines
• All existing product lines certified on Fusion middleware
• Upgrade work underway
• Plan to deliver Fusion components beginning in 2006
Fusion Applications Progress
Fusion Component Example 1: Reporting
 Standardize on high performance,
high fidelity, standards-based tool
 Easy, intuitive, end-user report
development within desktop
applications.
 Open to any data source, across
the enterprise
 Allows customers to adopt the
Fusion reporting technology now
Planned for 2006:
• Begin delivery of libraries of
Fusion reports in EnterpriseOne,
Enterprise, and E-Business Suite
Fusion Applications Progress
Fusion Component Example 2: Web Services Repository
 Oracle, PeopleSoft, JD Edwards
integration services repository
delivered
 Standardized access integration
points across the Oracle portfolio
 Compliant with Web Services
standards (e.g., UDDI)
 Organized by business process
and by industry
Planned for 2006:
• Extended directory for Fusion
services
• Mapping to current integration
repositories
Fusion Applications Progress
Fusion Component Example 3: Business Process Flows
 Enable business analysts to
model and adapt processes to
accommodate changing
business requirements
- Processes
- Rules
- Functionality
 Layered configuration to protect
adaptation through upgrades
Planned for 2006:
• BPM for Siebel and additional
industry solutions
Example: HCM Employee Onboarding
Setting the
Record Straight
Dispelling Myths
Myth: Oracle is merging code lines -- different
technologies, standards, protocols
Truth: Oracle is not merging code lines -- rather, creating
a new code line based on a service oriented architecture,
open standards, and “best of” functionality
Myth: Oracle is starting from scratch, a blank sheet
Truth: Oracle is already halfway to Fusion -- middleware
and tools are ready, leveraging the world’s best data model,
business requirements and processes are understood, and
customers and partners are heavily involved
Dispelling Myths
Myth: This has never been done before
Truth: Introducing next generation applications is what
Oracle does, and has done successfully for 20 years
Myth: Large, unanticipated costs for customers
Truth: Moving to Fusion is not a re-implementation -- it is
an upgrade, an automated upgrade
Summing It Up…
Applications,
Middleware,
& Architecture
A Complete Offering -Integrated, Manageable,
Secure
Best in Class User Interface
Actionable, Embedded Analytics
“Best of” Industry Processes
Common, Consistent Data Model
Service Oriented, Standards-Based
Automated Upgrade to Fusion Apps
The Fusion Effect…
The sustainable
competitive advantage
achieved by the continuous
blending of business
processes and insight
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Oracle's Application Strategy Overview