Facing the Facts: Facebook.com
Rebecca DeSensi
Christine Nye
Crissy Priddy
Western Kentucky University
As a proactive approach to dealing with
responsible computing, we have created
an orientation session and an online
tutorial for incoming students at
Diversity College. This proposal will be
outlined for you in the following
presentation. We strive to encourage
responsible computing at Diverstiy
Goals and Objectives
Objective 1- Through this presentation, you will gain a better
understanding of an Orientation Program that would be suitable for new
students; which would introduce them to Facebook.com and both its
benefits and drawbacks. We hope to accomplish this by providing you
with a prepared copy of such an Orientation program.
Objective 2- Through this presentation, you will be familiarized with
an online tutorial that could be administered to students, to test
their knowledge of responsible online behavior. We hope to accomplish
this by providing you with an online website we have created that will
administer such an test.
Objective 3- Through this presentation we hope to justify the need for
both an Orientation program for new students regarding Facebook.com,
as well as a required Online tutorial; we hope to accomplish this
justification through a description of our research on Chickering and
student development.
Orientation Program
College students are interested in Facebook,
and they are going to use this website no
matter what harmful effects it may have on
their futures. So they key message that we
want to convey is privacy. We want these
students to understand that Facebook can be
a valuable networking tool, but that students
need to keep their personal information
private, and they need to keep vulgar
information and inappropriate pictures private
as well, to help protect their safety as well as
Diversity College
Facing the Facts :Facebook
New Student Orientation
“I’ll Facebook you!”
Facebooking, it has become a verb.
 How many of you all have Facebook
How many of those accounts include
pictures of those wild and crazy nights, out
drinking with your friends?
 How
many of you all are 21 again?
“I’ll Facebook You!”
What does your profile include?
How many have their names?
 Addresses and Phone Numbers?
 Class Schedules?
 What type of language are you using in
both your own profile, and in the messages
you leave on the walls of your friends?
 What type of pictures are you including in
your profile? In your picture albums?
By the way…I’m not on Facebook!
For those of you who have yet to
discover the virtual yearbook, Facebook,
here is a brief synopsis
 Facebook: Created by Harvard dropout
Mark Zuckerberg
 Why was it created? Connection to
fellow schoolmates
 Anyone over 13 can have a Facebook
Who is on Facebook
Over 2,000 college campuses and
22,000 high schools have Facebook.com
 Over 11 million users worldwide
 Ninth most trafficked site on the web
 About 15,000 new users every day
Who here has the most “Facebook
 What things would you NOT want to see
on someone’s Facebook profile?
Lets get a discussion going on this, and see
what answers we can come up with!
Reasons Students Log On…
Find out information about their new
college roommate
 A way to remember your friends
 Information about campus parties
 Making new friends
 Social networking
 Sharing pictures
Reasons Others Log On…
Employers- find out who you are and if
you are the type of person they want
representing their company
 Administrators- Those underage drinking
pictures could be used against you, or
any other behavior in pictures that goes
against your student code of conduct
could be used in disciplinary hearings
Reasons Others Log On…
Stalkers- Now that all of your personal
information is out there, your address,
phone number, class schedule and who
knows what else- you are making
yourself vulnerable to predators.
 College Recruiters- You are already in
college, why does this matter? Well are
you thinking about graduate or
professional school? They will use your
Facebook profile to gain information!
Reasons Others Log On
Sorority/Fraternity- Thinking about going
through rush? Chances are members of these
organizations have “Facebooked” you, wanting
to see if you are the type of member they are
looking for.
Sorority/Fraternity National Organizations- The
International Officers for Greek Organizations
check up on their chapters individually by
looking at the Facebook profiles for each
chapter member at a certain institution.
Things to Consider
Facebook can be used positively- The
University can use it to post
announcements, or make you aware of
opportunities available to you.
 Be aware that what you are posting is
accessible to the public, you wouldn’t
want to post anything that could hinder
your future job prospects, get you into
trouble with the law, or put you in harms
Things to Consider
Do you really want to post that Party? Putting
your party on Facebook means that ANYONE
can find out about it, meaning unwanted
strangers at your house!
Internet Safety- Be careful with passwords and
other log in information, so that others don’t
have access to that information. You wouldn’t
want someone to log into your account and
steal your identity!
Things to Consider
Anytime that you access or post to your
Facebook account via Diversity College’s
network, it is recorded in the network. If for
any reason the University deems it necessary
to pull up your account, whether it be for a
court case or disciplinary proceeding, Network
Administrators can pull up any posts,
comments, email, pictures, instant message
files etc., that you have produced.
Things to Consider
Facebook is a great way to network with
Professors, classmates, and friends. But
don’t abuse it! Use it as a tool to help
you get ahead in the University
community. Be safe and courteous, and
have fun, and follow the Student Code of
Conduct! For more information on the
Student Code of Conduct at Diversity
College, refer to your student handbook.
For our online tutorial, we decided that
the most important message to convey
was responsible computing. We decided
to incorporate more topics than simply
Facebook, because responsible
computing covers so many different
areas. Our questions range from
password protection to personal safety.
Please click this link to view our mock up of an
online tutorial
Facebook Task Force
In addition to the orientation program and the
online tutorial, the formation of a Facebook
Taskforce is also in our plans. Since only
incoming students will be receiving the
information we have discussed here, we felt it
was pertinent to create an outlet for existing
students to be briefed on the issues regarding
safe and responsible computing. The
Facebook Task Force will discover ways to
distribute valuable information to the student
body of Diversity College.
Why the concern with technology?
Technology has many positive and negative
uses including:
 Students
have ability to interact with students
across the world as well as on their own campus
 Many available academic and research resources
 Students are comfortable with technology and
may not consider dangers of computing in
regards to personal safety
 Technology is easy and tempting for students to
Why this program?
The National Association of College and University
Attorneys (NACUA) suggests it may be beneficial
for “institutions to provide a mediation…process
adapted to the context of cyberspace.” (Kaplin &
Lee, 2003, p. 432)
This proposal is a preemptive mediation to educate
incoming students about responsible computing
Purpose is to create a clear understanding of what is
appropriate and responsible use of technology before
misuse occurs. (Shier, 2005)
It is our mission to orient students to all aspects of
higher education and campus life: in 2006 this
includes technology
The internet, computers, & other technology have
positive as well as negative impacts. (Love &
Estanek, 2004)
Educate incoming students on the benefits of sites such as
facebook.com or myspace.com
Create an awareness of safe usage
Encourage students to protect personal information
Educate students of the consequences of posting personal
information online (Medintz, 2006)
Student Development Issues
 Ensure
online usage doesn’t impede student
 Encourage students to be responsible aligns with
the need for students to “develop integrity”
(Chickering, 1993).
 Orientation encourages students to “develop
mature interpersonal relationships” (Chickering,
Issues to be Aware of
 Faculty/Staff
should be aware of online sites
such as Facebook or Myspace
Faculty and staff need to be concerned with the same
issues of personal information online
 Confidentiality
issues: how do we confront
students endangering themselves?
 It may be necessary to analyze need for official
policy regarding use of technology in disciplinary
hearings as time goes on.
Program Analysis
After the orientation program and test we will administer a
short, anonymous survey to students on their understanding
of responsible computing practices
Re-survey 6 months later to analyze how students perceive
their usage of technology (ie: safe, responsible, legal, etc.)
Track student code of conduct violations in regard to
technology usage (was evidence found online, did students
use technology in violation, etc)
Because technology is rapidly changing, the program will be
analyzed annually to address changes that may be necessary
to the orientation and online tutorial.
 Barrett, W; Hendrickson, M; Stephens, A &Torres, J. (2005) “Thefacebook.com:
Computer Mediated Social Networking.” Student Affairs Online, 6:,1 retrieved February 7,
2006 from http://studentaffairs.com/ejournal /Winter_2005/thefacebook.htm.
 Chickering , A.W & Reisser, L. (1993) Education and identity (2nd Ed.). San Francisco:
 Hutton, P. (2006). “Student Site Facebook Raises some Eyebrows.” Retrieved February 6,
2006 from http://www.kansas.com.
 Kaplin, W.A. & Lee, B.A. (2000). Year 2000 cumulative supplement to the law of higher
education (3rd Ed.) US:NACUA.
 Lashinsky, A. (2005). “Facebook Stares Down Success.” Fortune. Vol. 152.
 Love, P.G. & Estanek, S.M. (2004) Rethinking student affairs practice (1st Ed.) San
Francisco: JosseyBass
 Medintz, S. (2006). “Talking’ ‘bout myspace generation.” Money. 35, 2. Retrieved
February 7, 2006 from Ebscohost. Shier, M. (2005). The Way Technology Changes How
We Do What We Do. K. Kruger (Ed.), New Directions for Student Services. Wiley
Periodicals, Inc.
 "Terms & Conditions" Retrieved February9, 2006 from
 "Terms of Use." Retrieved February 6, 2006 from http://www.facebook.com/terms.php.
 “Western Kentucky University Computing Ethics Policy”
Retrieved February 8, 2006 from http://itdiv.wku.edu/policies/compethics.pdf.
 "WKU Technology. Expect the Best! Information Technology 2005-2006.” Retrieved
February 8, 2006 from http://atech.wku.edu/stech/pdf/stu_tech_brochure_web.pdf.

Facing the Facts :Facebook