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Chapter 6
7 Functions of Marketing - Westbrooks-Wiki
Lovelock and Wirtz (Ch 4 summer 10)
Lovelock and Wirtz (Ch 1 Summer 10)
Preview from Notesale.co.uk Page 5 of 7
Lovelock and Wirtz (Ch 3 summer 10)
Exporting Successfully
Positioning Services in Competitive Markets (1)
Mind Your Pricing Cues
