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UPF HESP - IES Abroad

Slide 1 - CFC FFL NY

Slide 1 - CFC FFL NY

Perceived Risk

Perceived Risk

Managing Service Promises

Managing Service Promises

BBUSS_8_Y4 MRKT8001 Brand Management

BBUSS_8_Y4 MRKT8001 Brand Management

Which paper towel brand is the strongest? Can background noise

Which paper towel brand is the strongest? Can background noise

www.mktgsensei.com

www.mktgsensei.com

A Service Branding Model

A Service Branding Model

Document

Document