Certified Global Business
Professional™ (CGBP™) Credential
Rene Dentiste Mueller, PhD
Director, Global Business Resource Center School of Business
College of Charleston
muellerr@cofc.edu Subtitle Goes Here
Introduction to CGBP™
History and Rationale for exam
Exam details and format
Approaches to studying for the exam
Sample Questions
History of US International Trade
• 1945- Fulbright established to help increase understanding and
cooperation in order to avoid war and conflict
• 1958 – National Security Education Act (known as Title VI)
passed as Congress recognized the need to know thy enemy.
Provided funds to internationalize education
– Concentrated on developing languages programs and area studies
• 1988 Omnibus Trade Act was passed to improve economic
competitiveness through international business understanding.
Funding is for:
– Centers of International Business Research (CIBER).
• 33 large, research universities
• Focus on international business research, education and training
– Business and International Education (Title VIB).
• Business schools to improve international business education
• Partner with trade associations to increase the capacity of the business
community to conduct international business
International Business Programs
• Only 15 percent of US Schools offer an undergraduate
IB Degree
• Most IB programs Require Fewer than 5 courses
• Largest IB Programs are:
Arizona State University (certificate)
Florida International University (Honors)
San Diego State University
Temple University
University of Georgia
College of Charleston ranks #12
University of South Carolina #34
Which international business course
is required most often?
Required IB Courses
Intl Mgmt Intl Finance Global
Intl Bus
International Trade Education in Practice
• Academia (College and Universities)– emphasis on “education” and developing critical
thinking skills
• Industry (Trade Associations, SBDCs, etc.)–
– Emphasis on “training” and development of
professional skills and specific skills-based
Things not covered in traditional
academic courses
• Mechanics of Trade Finance i.e. how to
get paid
• Incoterms – terms of trade
• US Trade Agencies
• Sources of Trade Data
• Paperwork requirements
• Harmonized Codes
What is NASBITE?
• NASBITE International is a professional organization for the global
business community. Its mission is to advance global business
practice, education, and training.
• NASBITE originally stood for the North American Small Business
International Trade Educators.
• NASBITE members include:
– State and local trade assistance centers
– Small Business Development Centers
– Small Business Administration
– EX-IM Bank
– US Commercial Service
– FITT and FITA (Canadian)
NASBITE™ Certified Global Business Professional( CGBP)™
Test Content and Questions developed jointly by:
– Academia (US Department of EDUCATION)
Title VIB – Business and International Education
Centers for International Business Research (CIBER)
– Federal Trade Agencies Involved in International Trade
The Commercial Service of the U.S. Department of Commerce
U.S. District Export Councils
The Foreign Agricultural Service of the U.S. Department of Agriculture
FCIB - An Association of Executives in Finance, Credit and International Business
SIDO - State International Development Organizations
U.S. Small Business Administration
U.S. Agency for International Development (USAID)
What certification means
The NASBITE™ CGBP™ certification confirms
knowledge in international trade and assures that
employees are able to practice global
business/commerce at the professional level required in
today’s competitive environment.
Benefits of certification
• Can be used in recruitment of new hires
• Is a useful professional development goal
for current employees
• Helps individual’s diversify their knowledge
base because it focuses on four domains
• Logo and word mark can be used on
letterhead and resumes
The actual exam
• 150 multiple choice questions
• 3 hour time limit
• Scores range between 200 (automatic) to
• Each question is worth 4 points
• Minimum passing score is 500
Recent Exam Results
72 candidates
68% pass rate
Average score was 538
17 scored over 600
2 scored over 700
Test Fundamentals
• Cost ($395)
– $100 registration fee
– $295 exam fee
– Re-take fee is $50
• Administered by Prometric (a national
testing agency)
– 200 US test sites
– 200 overseas test sites
Who Qualifies to Take the Exam?
• Someone who has 2 years of
College/university education
• Someone with 2 years international trade
– international sales,
– international freight forwarding, international
banking or
– international customer support
Content Area Tested
International Marketing
International Management
International Finance
Global Supply Chain Management
Within each domain, there are five
Legal and Regulatory Compliance
Intercultural Awareness
NASBITE™ CGBP™ Test Training
• NASBITE does not directly prepare
candidates to take the NASBITE CGBP
• Individuals can pass the exam by
– Self-study
– Attendance at local seminars
– On-line programs
Independent Study
• Practice Delineation http://www.nasbitecgbp.org/goto/95
– CGBP sample questions
• 25 sample questions on-line (free)
• 75 sample test for $50
• Review Terminology http://www.nasbitecgbp.org/resource/9
• Review INCOterms (available at International Chamber of
• On-line modules
– GlobalEDGE (Michigan State University)
– San Diego State University
ket selection of product, price, place, and promotion (the four P’s)
ng mix of goods and services to implement the company’s marketing plan:
entation and demand analysis
oducts and services for the targeted markets.
d select market strategy to maximize sales and profitability.
ycle implications (or strategies)
t development modification process
mpatibility and product standards (e.g., CE marking)
ues (e.g., pull vs. push), sales knowledge, and business travel
ing internal and external research efforts to determine viability of global ventures.
datquantitative and qualitative analyses
ication regimes (e.g., HTS, Schedule B)
vate marketing resources (e.g., International Trade Administration, U.S. Commercial Service and the Country Commercial Guide
ational market data (e.g., U.S. Dept. of Commerce, IMF, World Bank, UN agencies, Country Desks, and private firm data)
ate sources of data and assistance including electronic and print
packaging, labeling, and marketing requirements
nce resources in support of providing products and services
ch competitor activities internationally (e.g., PIERS, UN Comtrade, Kompass Directory, STAT-USA, USA Trade Online)
nce resources in support of global promotion
ailable to search for intermediaries
/04: product classification regimes (e.g., HTS, Schedule B)
Important Publications for Self-Study
520 pages
New $295
26 pages
345 pages
Free download from
New $52
Training Programs
• Four Accredited Training Programs (must have certified
trainers and a pass rate of 75%)
University of Texas – San Antonio
International Trade Center SBDC – Richland College
University of South Florida
College of Charleston
• Other Ad Hoc programs
– Export Institute –Minnapolis, MN
• 6 on-line courses ($195 each) leading to a Certificate in Export
Management; Total Program Cost $875
– Barauch University (on-line) - $525
– Bryant University (Rhode Island) -4 weekly seminars; $995
– University Wisconsin- La Crosse 4 day on-site course program
• $195 for each one-day session; $695 all four sessions
College of Charleston CGBP™ program
Next 2-Day Training Seminar is November 4th and 5th, 2011
Next CGBP™ exam window is Dec 5-17, 2011
Cost is $395
Members of SC International Trade Coalition (SCITC) pay
discounted fee of $295. SCITC members include:
World Trade Center Charleston
Charleston Women in International Trade (CWIT)
City of Columbia, Office of Economic Development
SC Department of Commerce
SC State Ports Authority
World Trade Center –Charleston
SC District Export Council
US Commercia Service
SC Department of Agriculture
ECI Find New Markets
SC Forestry Commission
Sample Test Questions
Which of the following is not a microeconomic indicator
A. economic growth potential
B. inflation rate
C. currency stability
D. population density
Which of the following is not one of the
three risks associated with international
A. basis risk
B. country risk
B. economic risk
C. foreign exchange risk
A common method of assessing the
potential for a new market is ____
A. Porter’s Field Forces
B. Market Assessment Model
C. Five Forces of Marketing
D. Porter’s Five Forces
Which is not one of Geert Hofestede’s
Dimensions of Culture
A. Power Distance
B. Uncertainty Avoidance
C. Hierarchy of Needs
D. Individualism/Collectivism
E. Masculinity/feminity
Grease payments____
• A. aren’t allowed under the Foreign
Corrupt Practices Act
• B. are also called familiarzation payments
• C. are allowed to expedite routine
government actions
• D. are fees ports charge for recycling fuel
If a company offers a different price in different
countries, it is opening itself up to the ____
A. White Market
B. Black Market
C. Grey Market
D. Green Market
Another term commonly used to describe activities of
complimentary marketing is _____.
A. backhauling
B. demand shifting
C. piggybacking
D. Shape shifting
Harmonized Codes are:
A. 3 digits
B. 5 digits
C. 12 digits
D. Any number up to 6 or 10 digits
The first four digits on an HS code are
known as ____
International Harmonization Codes are
standardized up to
A. 2 digits
B. 4 digits
C. 6 digits
D. 10 digits
Which is of the following statements is
NOT true
A. Schedule B is used for importing
B. The Harmonized Tariff Schedule (HTS) is
used for exporting
C. The Harmonized Tariff Schedule (HTS) is
used for importing
D. Both Schedule B and HTS are derived
from the same harmonized codes so either
can be used for importing
Which is the most risky form of payment
for an importer?
A. Cash in Advance
B. Letter of Credit
C. Documentary Collections
D. Open Account
Which of the following do INCO terms not
A. The transfer of risk
B. Country of origin
C. The sharing of expenses
D. The seller’s documentary obligations
INCOTerms are _______.
A. a way of expressing terms of payment for an
international transaction
B. agreed upon after the exporter has quoted
his price to the buyer
C. part of the nine basic export documents
D. agreed upon by the buyer and seller prior to
quoting a price to the buyer
Under the FOB Inland Carrier at Point of
Shipment, the buyer is responsible for costs or
charges of all of the following EXCEPT
A. port charges
B. forwarder’s fees
C. consular fees
D. export packaging
E. Customs duties
All of the following trade facilitation products/services
are available to qualified US exporters through the US
Ex-Im Bank EXCEPT ______
A. export Credit Insurance
B. working capital loan guarantees to the exporter’s bank
C. direct medium- and long-term loans to foreign buyers
of US exports
D. letters of credit financing
ABA corporation has entered into a sales contract to
sell 1000 of its widgets to a buyer in Nigeria with which
it has done no prior business. Which of the following
methods of payment would offer ABC the highest level
of payment security?
A. Revocable letter of credit
B. Confirmed letter of credit
C. Irrevocable letter of credit
D. Open account
The Country Commercial Guide (CCG) is a valuable
management tools for foreign market evaluation.
Which agency prepares the CCG?
A. International Chamber of Commerce (ICC)
B. US Department of Commerce
C. US International Trade Agency
D. CIA Factbook

My Presentation Title - Welcome to the 2015 SCITC!