EFFEELLE
EDITORI
KNOWLEDGE
ECONOMY
CHILDREN
In Search of Innovation
A book for children and leadership executives
Dedicated to the youth of the world
especially
Clint who keeps the child in me alive and
Kendra who makes life worth living.
By Debra M. Amidon
Illustrations by Ron & Arye Dvir
About the illustrations:
2
The world is now our manageable landscape with connections made
East-to-West, North-to-South. Our future depends upon the degree of
shared insight, interaction and imagination resident in the minds, hearts
and hands of people around the globe. These graphics were designed to
capture the history of art and represent diverse backgrounds, ages,
periods and nations. The childlike calligraphy is intended to illustrate
the atmosphere – in imagery and meaning – that captures the magic
of seeing good ideas realized.
Foreword
Where do we find the pioneers and innovators of tomorrow? Who might we
consider the guardians of our future – our Futurisers?
Most of them are actually still very young. If they were to climb upon the
shoulders of current leadership, they might reach out quicker, broader and
with more impact. Most of all, they will get a better perspective and outsight
into the opportunities ahead. This book is an invitation to a collaborative work
to turn the Future into an Asset. Children already have dreams waiting to be
visualized or given shape. They need our nurturing.
In Search of Innovation is the story of one child who had one idea. Her long
journey to turn her idea into a shining result – in this case graphically in the
form of a diamond - and share it with the world is full of joyful moments as
well as frustrations, dead-ends, ignorance and misunderstandings. But isn’t
this the universal story of all dreamers and innovators, children and seniors?
There is a victory at the end, which is the result of the hero’s hard work,
persistence, imagination and help from some good friends.
This story was written one afternoon several years ago in a train station in
Stockholm. When Debra showed me the text – now complete with the
drawings, I found it a simple story with truthful words. The joyful colours and
imaginative visual metaphors touch the heart and experience of the reader
crystallizing the universal story of the search of innovation. I also met the
artists, Arye and Ron, father and son, some years ago, when they applied the
same artistic spirit to shine another idea. This is exactly what the child in
the book does, when she invites her artist neighbour to add colours to her
idea. She imagines, she shares with others, she learns, she does. Most
compelling, she realizes that any good idea needs be adapted and adopted by
others. In short, we innovate our future together – one idea at a time.
Let me share with you an example of how a dream in Norway came true. In
year 2002, I had an experience in a small village called Helgeroa where I
was invited by a group of dreaming teachers to inaugurate a Brain-Stilling
Room in a kindergarten. After only one year they managed to get the city
council to give them a budget to realise their dream of a retreat cottage
for the small children.
The idea was to have this little pavilion as a freeport for both young and
grown up, as a space for creativity, reflection, calmness, pausing and good
dialogues. It is located on the schoolyard but close to the forest and
nature. Inside the almost round space there is a sofa along the walls and
one large round table in the middle. The colours are very harmonic with
windows on every wall creating lightness and transparency towards nature.
The kids are very eager to get there for reading, listening to narratives
and settling down in peaceful small conversations. It is a mental retreat
for the youngster for nourishing their mental future, like a room with a
view towards the future.
This is now a symbol that can be multiplied all over the world, with the
important message of giving our next generation a healthy mental space
for nourishing and cultivating their brainpower of innovation to our
collective benefit.
I invite the readers of the book, children and adults alike – who may need
to renew youth experiences - to enjoy the journey, the colours, the
adventures, and the surprises. I think that that this book will inspire and
provide courage and even comfort to all dreamers. Welcome to your
personal search for innovation.
Leif Edvinsson, August 2003
2
SO I SHOWED IT TO KENDRA.
"YOU'VE GOT TO BE KIDDING.
WHAT A CRAZY IDEA!"
I SHARED IT WITH
MY FRIEND JOSE.
HE SAID,
"IT'S A VERY GOOD IDEA!"
BUT, IN MY HEART,
I KNEW IT WAS
A GOOD IDEA.
I COULD ALMOST
SEE IT grow.
SO I DREW A PICTURE
OF THE IDEA
AND SHOWED IT TO
MY CLASS.
SOME CHEERED;
SOME LAUGHED.
A FEW SAID,
"HUH ?"
THEY COULDN'T
SEE HOW
MY IDEA SHINES THE WAY I
COULD.
HOW CAN I HELP THEM
SEE IT, too?
I NEEDED A BETTER PICTURE,
TO SHOW HOW THE IDEA
COULD WORK.
SO I SPENT ONE WHOLE SATURDAY
ADDING TO MY PICTURE
UNTIL IT WAS
PERFECTLY CLEAR -
-- BUT ONLY TO THOSE
WHO COULD IMAGINE
USING THE IDEA
THEMSELVES.
My sister
was willing to help.
She said,
"Red will get their attention;
but don't make it all red.
Add some
green.
Green makes things grow.
And
blue - blue is
deep, like
the sky."
MY PICTURE LOOKED BETTER
TO SOME OF MY FRIENDS.
13
ONE SAID,
"I WISH
I HAD MADE THIS IDEA."
ANOTHER TRIED TO STEAL
THE IDEA, AND TURN IT INTO
SOMETHING DIFFERENT...
AND
KEEP IT FOR HIMSELF.
But
I held onto my idea…
I SHOWED IT TO
MY NEIGHBOR,
THE ARTIST.
HE SAID,
"TRY ADDING
YELLOW
NO, GOLD
--STAR-GOLD
WILL WARM
PEOPLE'S HEARTS.
BUILD A NEST
AROUND IT IN
SHADES OF PURPLE VIOLET TO FUCHSIA
SO THAT PEOPLE
WILL KNOW
THIS IDEA IS
ALIVE.”
AND SO, I TOOK THE IDEA –
NOW WEARING A RAINBOW OF
COLORS TO EVERYBODY I KNEW AND EVEN
PEOPLE I DIDN'T KNOW.
WHEN PEOPLE SAW IT
THEY CLAPPED AND SAID,
"YES! THIS IS A GREAT
IDEA-PICTURE.
WE
LOVE IT!"
Everyone loved it...
well, almost everyone.
“cute
idea, but it's
not worth much."
THE IDEA BEGAN TO GROW INTO
A SPARKLING PICTURE
THAT TWINKLED WHEN PEOPLE TALKED ABOUT IT
AND GREW BRIGHTER
WHENEVER IT WAS DISCUSSED.
BUT JUST AS I LET GO,
AN AMAZING THING HAPPENED.
PEOPLE STARTED TO NOTICE IT
AND TALK OF ITS
POSSIBILITIES...
My idea had
to grow in other
people
to truly shine.
“MAYBE ITS MAGNIFYING
GLASS AND A CRYSTAL..."
"CAN YOU MAKE ONE FOR ME ?”
"ME,
TOO!“
HOW COULD I MAKE SO MANY
IMAGES OF MY IDEA ?
NOW,
IT WAS READY
TO SHOW TO THE WORLD.
AND PEOPLE CAME
FROM ALL AROUND
TO SEE IT SPARKLE.
“MAYBE ITS MAGNIFYING
GLASS AND A CRYSTAL..."
"CAN YOU MAKE ONE FOR ME ?”
"ME,
TOO!“
HOW COULD I MAKE SO MANY
IMAGES OF MY IDEA ?
NOW,
IT WAS READY
TO SHOW TO THE WORLD.
AND PEOPLE CAME
FROM ALL AROUND
TO SEE IT SPARKLE.
HOW COULD I
SHARE IT WITH THE WORLD?
I INVITED EVERYONE
I KNEW… AND EVERYONE I
DIDN'T KNOW
TO BRING A MIRROR
AND CAPTURE
THE IDEA
FOR THEMSELVES.
When we gathered together the colors flashed back
and forth and
my idea became
OUR idea.
"Now,
we CAN innovate the
world!"
I knew
it was a good idea.
A VERY good idea.
What is YOUR
32
idea?!
Epilogue
Ups and downs, dark and bright, one and many
The intensive weeks of working on the illustrations for Debra’s book added up to a
fascinating period for me and for my artistic father, Arye. The work on the book
invoked lots of thoughts and reflections on the nature of the flow of ideas.
In spite of these set backs, Ofer managed to find small number of people who said
“interesting idea; let’s explore it” and following several successful experiments the
story has a happy ending. In June 2003, 6 years after he started his journey, the
largest medical products company in the world, Medtronics, bought into his idea and
will soon commercialize the product. Imagine the potential innovation impact of his
original idea!
Towards the end of the period, whilst found in one of the weekend magazine the true
story of a young doctor called Ofer Yodfat. The story begins in 1997, when an idea
“came” to Ofer’s mind to create a filter that could prevent embolic strokes. However,
success was not forth coming, Ofer encountered an incredible number of big failures
and hundreds reactions to the idea that mainly consisted of “are you crazy”, “don’t
call us” and “NO!”. He faced many personal moments of despair and even
considered “maybe they are right – it will never work”.
Reading the article, there was a clear sense of a story full of ups and downs, dark
and bright colors, which starts with a single idea in the mind of one inventor, and
gradually becomes and innovation when the idea is accepted by (and acted upon) by
others…and in this case eventually benefits thousands of people. BINGO! This is the
essence of ‘In Search of Innovation…’ There are many case story examples of
dreamers and ‘ideas-people’ who have their knowledge realized through the
innovation of others. Is it your story?
Ron Dvir
The people behind this book
Debra M. Amidon, Founder and CEO of ENTOVATION
International, Ltd., is a visionary and architect of the knowledge
economy. She has consulted globally to organizations, including
the Asian Productivity Organization, World Bank, European
Union, and the United Nations with keynote presentations
throughout the Americas, Eastern and Western Europe, Asia,
Australia and Africa. A prolific author, her books and articles
appear in multiple languages.
Her newest release - The Innovation SuperHighway (2003) – was reviewed as “the
innovation book of the decade.” Her first book, The Ken Awakening, provides the “how
to” nuts and bolts of modern management. An enthusiastic advocate of the innovation
strategy, Debra has served as Senior Research Fellow for the IC2 Institute of the
University of Texas, Austin and on the faculty of Tilburg University (The Netherlands),
IPADE (Mexico), The Banff Centre (Canada), Tartu University (Estonia) and the
International University of Entrepreneurship. Debra holds degrees from Boston
University, Columbia University and the Massachusetts Institute of Technology where
she was an Alfred P. Sloan Fellow. [email protected]
Ron Dvir has the strange habit of inventing (or co-having, or
sometimes joining) what he thinks are “good ideas”, and then trying to
bring them to life. So it was with the idea to start the first organizational
knowledge management program in Israel; the idea to leverage the
Knowledge Management and Quality Management national
professional communities by inviting them to exchange intellectual
capitals between them; the idea that an artistic touch can vitalize largescale European research projects; and the idea of “Future Centers” as
an ecology for innovation.
Ron finished his Ph.D. in “Enterprise Integration” at Cranfield University. Ron
worked as a senior researcher in many international large scale projects focused
on Knowledge Management and Innovation, e.g. NIMCube and Disrupt-IT. He coedited the book “From Knowledge to Value - Unfolding the Innovation Cube”. Ron
is the founder of Innovation Ecology Ltd., which focuses on visual management,
knowledge management and innovation-encouraging environments, processes
and tools. [email protected]
Arye Dvir’s nick name, as a child, was Picasso... Arye studied
Landscape Architecture and Environmental Planning at the
University of California, Berkeley and University of Pennsylvania.
For many years he was the Chief Architect of the National Parks
Authority of Israel, responsible for the planning of some major
world- known national parks, such as Massada, Old Jerusalem
Walls National Park, Mount Carmel, and Roman old town of
Caesary.
As an enthusiastic landscape architecture teacher in the
Technion and other institutes, he coached many students in
their innovative projects. In what ever he is involved, Arye
applies his artistic talent to communicate ideas by means of
friendly and cheerful illustrations. In the recent years he
collaborates with his son, Ron, in multiple knowledge
visualization projects.
Global Knowledge Leadership
They come from around the world – every walk of life…
loaded with insights, intuition and imagination.
They interact with one another to learn how to innovate
their enterprises and nations.
They touch - and are touched by –
others in ways that build a more sustainable future.
They are all In Search of Innovation…
Clinton C. Ackerman (USA) l J.O. Akinboye (NIGERIA) l Verna Allee (USA) l
Joel Alleyne (BARBADOS) l Abdulla M. AlSubyani (SAUDI ARABIA) l Debra M.
Amidon (USA) l Mark Anielski (CANADA) l Angel Arbonies (SPAIN) l Tom
Asacker (USA) l Jerry Ash (USA) l Parthasarathi Banerjee
(INDIA) l
Christopher K. Bart (CANADA) l Manuel M. Benítez Codas (PARAGYUAY) l Alex
& David Bennet (USA) l Nick Bontis (CANADA) l Manfred Bornemann (AUSTRIA)
l Marcos Luis Bruno (BRAZIL) l Yvonne Buma (The NETHERLANDS) l Gerardo
Calderón Malagamba (MEXICO) l Javier Carrillo Gamboa (MEXICO) l Rory
Chase (UK) l Jin Chen (CHINA)l Fernando Chiaromonte (ITALY) l David Coleman
(USA) l Neila C. Viana da Cunha (BRAZIL) l Pedro das Neves (PORTUGAL) l
Bryan Davis
(CANADA) l
Ross Dawson
(AUSTRALIA) l Edward DeBono
(IRELAND) l Waldemar de Gregori (BRAZIL) l Sante DelleVergini (AUSTRALIA)
l Joachim Doering (GERMANY) l Phan Dung (VIETNAM) l Ron Dvir (ISREAL)
l Leif Edvinsson (SWEDEN) l Michele Denise Egan (USA) l Lilly Evans (UK) l
Stefan Fazekas (AUSTRIA) l Alejandro Fernández (VENEZUELA) l Piero
Formica (ITALY) l Bob Franco (USA) l Luis Ovidio Galvis Caro (COLOMBIA) l
José Gasalla (SPAIN) l Christopher Geary (UK/SAUDI ARABIA) l David Gibson
(USA) l Charles Goldfinger (BELGIUM) l Konstantin Golubev (UKRAINE) l Carol
Kinsey Goman (USA) l Elena Granell (VENEZUELA) l David Gurteen (UK) l Markus
Hegi (SWITZERLAND) l Stuart Henshall (NEW ZEALAND) l Brian Henshall
(NEW ZEALAND) l John Hibbs (USA) l Antonio Hidalgo (SPAIN) l Antonio
Holgado (CHILE) l Shi- Chang Hou (CHINA) l Akira 'Stony' Ishikawa (JAPAN)
l Karmen Jelcic (CROATIA) l Zhou-Ying Jin (CHINA) l Ken Johnson (AUSTRALIA)
Keith Jones (CANADA) l Anne Jubert (FRANCE) l Susanne Justesen
(DENMARK) l Samina Kamal (PAKISTAN) l Gulgun Kayakutlu (TURKEY) l
Michael Kelleher (WALES) l Blaine Kennedy
(CANADA) l
Esko Kilpi
(FINLAND) l Vidyaratha Kissoon (GUYANA) l Lars Kolind (DENMARK) l
Silvard Kool (USA) l Christian Kurtzke (GERMANY) l Chin Hoon Lau
(MALAYSIA) l Jean Marc Le Duc (FRANCE) Baruch Lev (USA) l Ali
Liban (SOMALIA) l Claudia Loebbecke (GERMANY) l Bob Logan (CANADA)
l Thomas Philip Maciejewski (POLAND) l Doug Macnamara (CANADA) l
Darius Mahdjoubi (CANADA) l Tom Malone (USA) l John Maloney (USA) l
Luis E. Malpartida-Carpena (PERU) l Eunika Mercier-Laurent (FRANCE) l
Judith Meskill (USA) l Kevin Meyer (USA) l Larry H. Mohl (USA) l
Teboho Moja (SOUTH AFRICA) l Prodromos Monastiridis (GREECE) l
Ricardo de la Caridad Montero Martínez
(CUBA) l
Sally Ann Moore
(SWITZERLAND) l Monica Moso (SPAIN) l Vikas Nath
(INDIA) l La
Van Nguyen (VIETNAM) l Ikujiro Nonaka (JAPAN) l Parry Norling
(USA) l Ravi Palepu (ZIMBABWE) l Edna Pasher (ISRAEL) l Leonardo
Pineda-Serna (COLOMBIA) l George Por
(CANADA) l
Kenny Preiss
(ISRAEL) l Ante Pulic (CROATIA) l Delfin Rabinovich
(ARGENTINA) l
Dragana Radovanovic (SWEDEN) l Madanmohan Rao (INDIA) l Pieter M.
A. Ribbers (The NETHERLANDS) l Frederic Richard (AUSTRIA) l FrankJurgen Richter (SWITZERLAND) l Gregoroio Rivera (MEXICO) l Tomasz
Rudolf (POLAND) l Hubert Saint-Onge
(CANADA) l Olimpia Salas
(VENEZUELA) l
Onesimo Sanchez (PANAMA) l Charles M. Savage
(GERMANY) l Carlos Scheel (MEXICO) l Lynne Schneider (USA) l Hanne
Schou-Rode (DENMARK) l Oliver Schwabe (GERMANY) l Wilfried Sihn
(GERMANY) l Averylon (Chick) D. Simons (BERMUDA) l David J. Skyrme
(ENGLAND) l Karen Speerstra (USA) l Janis Stabulnieks (LATVIA) l Joerg
Staeheli (SWITZERLAND) l Xenia Stanford (CANADA) l Elisabeth Sundrum
(GERMANY) l Rod Sutherland (IRELAND) l Karl-Erik Sveiby (AUSTRALIA)
l Serafin Talisayon (PHILLIPINES) l Raivo Tamkivi (ESTONIA) l Sheridan
Tatsuno
(USA) l Sylviane Toporkoff (FRANCE) l Edward Truch (UK) l
Frances Tsakonas (GREECE) l Mark Turrell (USA) l Ramiro Wahrhaftig
(BRAZIL) l Bob Wiele (CANADA) l Karl M. Wiig (USA) l Teri Willard
(CANADA) l Larry Todd Wilson (USA) l Joon-Soo Youn (KOREA)
KNOWLEDGE
ECONOMY
CHILDREN
IN SEARCH OF INNOVATION IS A BOOK DESIGNED TO UNLEASH THE EXPLORATION PROCESS
IN US ALL. IT IS A STORY THAT AFFIRMS THE NEED FOR PERSISTENCE, SELF-CONFIDENCE
AND COLLABORATION. INNOVATION – PUTTING KNOWLEDGE INTO ACTION – REQUIRES
DYNAMIC INTERACTION WITH OTHERS. FOR CHILDREN OR LEADERSHIP EXECUTIVES, THE
DISCOVERY PROCESS CAN BE BOTH EXITING AND FRUSTRATING – THE SIMULTANEOUS
DELIGHT OF ACCEPTANCE…AND THE AGONY OF REJECTION. FOLLOWING THE FLOW OF AN
IDEA THROUGH COMPLETION, THOUGH, IS THE ESSENCE OF PROGRESS, SUSTAINABILITY
AND TRUE ECONOMIC WEALTH. IN THE KNOWLEDGE ECONOMY, WE ARE DEPENDANT UPON
THE REALIZATION OF GOOD IDEAS…AND ON A GLOBAL SCALE. AS YOU TAKE THIS
JOURNEY, WHAT IMAGES COME TO MIND OF TRUE INNOVATORS FROM AROUND THE
WORLD?
EFFEELLE EDITORI
HERE BARCODE
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In search pf innovation - Innovation Ecology