ink-PC
Personal ● Portable ● Public
Artist Impression
A PC Revolution
ROM based PC
Personal, Portable, Public
 Personal – User friendly
 Portable – can be taken from place to place
 Public – can be used by anyone
Low cost
Fast
No license fees
A Price Revolution
Target price – Under US$250
–
–
–
–
–
Computer
LCD Monitor
Mouse
5 USB 2.0 Ports
WiFi Capable
A Software Revolution
Custom Operating System
Evolution – Email
Open Office 2.0 Office Suite – Production Tools
GAIM – Instant Messenger
Gimp – Image Editor
Skype – VoIP
MoneyBar – Point of Sale Solution
Open Source PDF & Post Script Viewer
XAmp – MP3 Player
Audicity – Recording software
Firefox Internet Browser
Benefits
Universal language support
Highly resistant to viruses & spy ware
Virtually maintenance free
No Hard Drive crashes
Compatible with WinTel file structures
Affordable (about the cost of a cell phone)
Internet capable
IP phone capable
Immediate Competition
AMD’s Personal Internet Communicator
The Amida Simputer
The Alphasmart
Walmart/Sun Linux Based PCs/Laptops
Pocket PCs (HP iPAQ)
PDAs (PalmOne Zire 21, RIM Blackberry)
Mobile Phones (Samsung D500)
Future Competition
Encore Software’s Mobilis
MIT Labs Sub-100 Laptop
Via Technologies Terra PC
Xenitis
Market
Horizontal Markets
 Emerging countries
 Small Medium-Size Enterprises
 Consumers (homes, families)
Vertical Markets
 SME – small offices, Moms-n-Pops (POS terminals)
 Education - schools
Geographical Markets



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Asia – China, India, Pakistan, ASEAN Trading Bloc
Africa
Eastern Europe
Latin America
RETAIL PRICE
$500
MIT
Labs**
Wlmrt
Laptop
Terra
PC
Mobilis
HP
iPAQ
Wlmrt
Desktop* Xenitis
Low
High
AMD
PIC*
Simputer
Samsung
D500
Low
COMPETING POTENTIAL MARKET SHARE
Ink-PC
High
$100
Palm
One
* Monitor not included
Alpha
smart
** MIT is not for
commercial markets
Distribution
Country partnerships
Marketing Channel
Companies
OEM – Direct Sales
(Infomercials)
ink-PC
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